Fill out the 8-question quiz below and discover your winery’s sales growth archetype.
How premium wineries are:
- increasing retention by 13%,
- boosting average order values by 56%,
- and reducing marketing costs by 32%
- without hiring additional staff
Is Your Winery Silently Losing Over $8,500 Every Year?
Industry research shows boutique, high-end, premium wineries lose 7-10% of their members annually. While you focus on crafting exceptional wines, these silent losses add up:
- 10+ members typically lost yearly per 100 subscribers
- $2,130 lost per quarter
- $8,520+ annual revenue impact per 100 members
Most wineries don’t even realize this steady erosion is happening.
“We increased our average order value from $136 to $213 after discovering our natural growth archetype.”
– A winery owner, managing over 12,000 wine subscribers
A Winery Numbers’ Story (click arrow to expand)
| Campaign | Responders (overall) | Buyers (overall) | Buyers (from responders) | Notes |
|---|---|---|---|---|
| Previously | 6% | 2% | 33.33% | Estimation |
| Average | 11.94% | 5.49% | 46.00% | |
| #1 | 15.20% | (–) | (–) | |
| #2 | 8.39% | (–) | (–) | |
| #3 | 18.28% | (–) | (–) | |
| #4 | 19.30% | 10.60% | 54.92% | |
| #5 | 9.01% | 3.12% | 34.62% | |
| #6 | 8.54% | 4.52% | 52.93% | |
| #7 | 16.48% | 8.37% | 50.79% | |
| #8 | 15.53% | 8.17% | 52.61% | |
| #9 | 5.54% | 2.64% | 47.65% | |
| #10 | 12.72% | 6.08% | 47.80% | |
| #11 | 10.70% | 5.16% | 48.22% | |
| #12 | 5.10% | 2.03% | 39.80% | |
| #13 | 10.47% | 4.25% | 40.59% |
Overall, working with the winery’s archetype tripled the income and doubled the response rate. During the same time, the total number of subscribers grew 4.7 times.
Actual Results
- 91% increase in response rate (11.94%, up from 6%)
- 38% purchase conversion (46.00%, up from 33.33%)
- 56% higher average order value ($213, up from $136)
- Zero additional staff
- Zero, practically, subscribers churn
Your Winery Already Has a Natural Growth Advantage
Our research has identified four distinct growth archetypes that consistently outperform the market:
- Digital Innovators: Excel through technology and data-driven marketing.
- Experience Creators: Drive growth through exceptional on-premise experiences.
- Community Builders: Generate sustained value through loyal customer relationships.
- Heritage Evolvers: Balance tradition with strategic adaptation.
The key to sustainable growth isn’t following generic “best practices”—it is discovering which archetype naturally matches your operational strengths.
Take the 3-Minute Quiz to Discover
✓ Which growth archetype naturally matches your winery’s operational DNA.
✓ Why certain marketing tactics work for other wineries but fail for yours.
✓ Your clearest path to increased sales and reduced customer churn.
✓ Specific strategies that will feel less like pushing a boulder uphill and more like flowing with gravity.
✓ How to focus your limited resources for maximum return
Take the 3-Minute Quiz Now
Receive Your Free Personalized Results Report with:
- Your primary and secondary growth archetypes.
- Your primary-to-secondary dominance ratio.
- Custom strengths analysis.
- Specific growth opportunities.
- Key performance metrics to track.
- Action plan for immediate implementation.
You can, if you wish, set a free 40-minute consultation call by clicking on this link.
Frequently Asked Questions
Why is knowing my growth archetype important?
Understanding your winery’s natural growth archetype allows you to focus your limited resources on strategies that generate the highest return. It also prevents you from wasting money on generic tactics that work for other wineries but aren’t aligned with your operational strengths.
How accurate is the assessment?
The Winery Growth Archetype Quiz is based on analyzing data from premium wineries over five years. Wineries following strategies aligned with their natural archetype consistently outperform those following generic “best practices” by 30-45% across all key metrics.
How long will the quiz take?
The assessment takes approximately 3 minutes to complete and includes 8 questions about your winery’s operations and priorities.
What will I receive after completing the quiz?
You will receive immediate access to your personalized results, including your primary and secondary growth archetypes, specific strengths analysis, growth opportunities, key metrics to track, and an action plan for implementation.
Stop Leaving Money on the Table
Take 3 minutes now to discover your Winery Sales Growth Archetype and unlock your clearest path to increased revenue and reduced customer churn.
